{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [{
    "@type": "Question",
    "name": "What is the difference between a Recruiting CRM and an ATS?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "A <a href='https://www.ismartrecruit.com/recruiting-crm-software'>Recruiting CRM</a> focuses on building long-term relationships with candidates and nurturing talent pipelines, while an ATS manages the hiring process by automating job postings, CV screening, and compliance tracking."
    }
  },{
    "@type": "Question",
    "name": "Is an ATS a type of CRM?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "No, an ATS is not a type of CRM. An ATS is designed to track and manage applicants during the recruitment process, whereas a CRM helps recruiters engage, nurture, and maintain relationships with potential candidates."
    }
  },{
    "@type": "Question",
    "name": "What is a CRM in recruiting?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "A CRM in recruiting is a tool used to build and manage candidate relationships, particularly with passive talent. It helps recruiters stay connected, run personalised campaigns, and maintain a strong talent pipeline."
    }
  },{
    "@type": "Question",
    "name": "Do recruiters still use CRMs and ATS today?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Yes, recruiters widely use both tools. Most modern recruitment platforms like <a href='https://www.ismartrecruit.com/features'>iSmartRecruit</a> combine ATS and CRM features to streamline hiring, improve engagement, and provide better candidate experiences."
    }
  },{
    "@type": "Question",
    "name": "Which is better for small businesses: ATS or CRM?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Small businesses benefit more from an ATS to manage job postings and applications efficiently. However, adding a CRM can strengthen employer branding and help create future talent pipelines."
    }
  },{
    "@type": "Question",
    "name": "Why do large companies often use both ATS and CRM together?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Large companies need an ATS to handle high-volume hiring efficiently and a CRM to nurture long-term candidate relationships. Using both together creates a balanced recruitment strategy."
    }
  }]
}